Today marks the completion of the highly successful seven-day run of Qouluf, The Ensorcelled at INOX Srinagar. Directed by Ali Emran and produced by Mrs. Yaqout Mushtaq, this Kashmiri-language feature film has made history as the first kashmiri language film in 60 years to grace a cinema hall in Kashmir. This momentous occasion is not only a landmark for the revival of Kashmiri cinema but also a testament to the enduring cultural and spiritual heritage of the region.
The film tells the profound story of a humble individual whose journey is both inward and outward, delving into the spiritual philosophy of Kashmir. With a stellar cast featuring the likes of Bashir Dada, Nazir Josh, Amin Bhat, Farooq Adil, Hassan Javaid, Hakeem Javaid, and the late Rasheed Shehnaaz, Qouluf has captured the attention and admiration of audiences.
Director Ali Emran’s meticulous craftsmanship has been praised for maintaining the authenticity and feel of the film throughout. Audiences have lauded the film for its thoughtful narrative and artistic integrity.
“The story is a breath of fresh air, and the cast and director have done justice to the subject,” said Hameed Bhat, an audience member. Tariq Jameel commented, “It refreshes the memory of great Indian art films of golden era.” Tanveer Javaid, another viewer, noted, “Even though it is a philosophical drama, it never becomes boring, and the credit for this goes to the director.” Another attendee, Sopoori, shared a deeply personal connection to the film, stating, “It felt like I was being told my own story.” Pamposh added, “It’s a wonderful piece of work, and the director has been able to use the cast in the best possible manner.”, another viewer Mohammad Amin said ” The acting of the whole cast is marvelous especially that of the protagonist played by Bashir Dada” Basharat Ahmad said “except for the few minor glitches which can be easily overlooked keeping the budgetary concerns in mind the film overall is wonderful and above my expectation”
Beyond its artistic achievement, Qouluf also stands as a symbol of progress, being the first Kashmiri-language feature film produced by a woman, Mrs. Yaqout Mushtaq that was screened in a cinema hall. Her pioneering role in bringing this film to life has added a significant milestone to Kashmiri cinema, representing a step forward not only in cultural revival but also in gender representation within the industry.
As this remarkable seven-day run concludes, Qouluf, The Ensorcelled leaves behind a legacy that promises to inspire future filmmakers and storytellers in Kashmir. This film has reignited the spark of local cinema, reawakening a tradition that lay dormant for decades, and proving that Kashmiri stories, language, and spirituality continue to have a profound place on the silver screen.