J&K Bank continues fin lit camps, organizes DLRC meet in Bandipora

Srinagar, Mar 2: Giving impetus to the government’s campaign for saturation of all PM-KISAN
beneficiaries with Kisan Credit Cards (KCC) and increase subscriptions to social security schemes, J&K
Bank conducted multiple public outreach programs across the UT besides organizing several financing
literacy camps in the region.
More than 2200 people participated in the outreach programs conducted by the bank at Dallan, Dak
Bungalow Koteranka, Dak Bungalow Budhal, Panchayat Ghar Sathra, Panchayat Ghar Bhata Duria,
Kallar, Gunthal, Salwah Bus Stand, Bandi Chechian, Mangnar, Islamabad and Chandimarh areas of
Jammu and Khansahib Budgam in Kashmir. The bank’s Business Units also organized such programs in
Revenue Complex Thanna Mandi, Panchayat Ghar Lamberi Lower, Gurdan Bala, Chawa, Panchayat Ghar
Mehra, Gursahi Nala, Harni, Tereru, Argi, Palera Mandi, Sangla Surankote, Qasba, Sanglaini, Mastandra,
Ghaghrote and Peeri areas.
In addition to this, the bank also conducted financial literacy camps in Sarthal, Dablehar, Panchayat
Ghar Gurandan Bala, Chawa and Dhanore Jarallan, Jammu that were attended by local farmers,
members of the trade and business community, and senior citizens of the respective areas.
During the camps, the officials of the bank highlighted the scope of the Central Sector Scheme-PM
KISAN that has 100 per cent funding from Government of India. They underscored the benefits of the
scheme that provides an income support of Rs 6000 per year to eligible farmer families across the
country in three equal installments of Rs 2000 each every four months. The officials laid stress on the
saturation of all PM-KISAN beneficiaries with Kisan Credit Cards (KCC) and urged people to come
forward to avail the low interest facilities under KCC Scheme.
On the occasions, the bank’s officials and Financial Literacy and Credit Counsellors (FLCCs) also
informed the people about the benefits of social security schemes such as Pradhan Mantri Jeevan Jyoti
Bima Yojana (PMJJBY), Pradhan Mantri Suraksha Bima Yojana (PMSBY) and Atal Pension Yojana (APY)
besides delineating the claim processes. They educated the customers regarding the importance of
seeding Aadhaar and mobile numbers with their respective saving bank accounts.
Notably, with a view to augment the income of the Small and Marginal Farmers (SMFs), the government
launched the Central Sector Scheme- Pradhan Mantri Kisan Samman Nidhi (PM-KISAN). The scheme aims
to supplement the financial needs of the SMFs in procuring various inputs to ensure proper crop health
and appropriate yields commensurate with the anticipated farm income at the end of the each crop
cycle. This also protects them from falling in the clutches of moneylenders for meeting such expenses
and ensure their continuance in the farming activities.
Meanwhile, Lead District Manager (LDM) Bandipora G M Ahanger informed the participants in District
Level Review Committee/District Consultative Committee (DLRC/DCC) meeting that J&K Bank alone
has disbursed Rs 284.46 Cr which amounts to 80.58 per cent of the total credit disbursed by all banks
operating in the district up to December 31, 2019. District coordinators of all the banks, government
departments and officials of developmental agencies attended the meeting presided over by District
Development Commissioner Bandipora Shahbaz Ahmad Mirza.
“All banks operating in the district have extended credit of Rs 212.89 Cr under Priority Sector and Rs
140.10 Cr under Non-Priority sector, aggregating to a total credit of Rs 352.99 Cr up to December 31,
2019 thereby registering an achievement of 37.14 per cent in Priority sector, 135.09 per cent in Non-
Priority sector and 52.14 per cent of the total credit plan for the financial year 2019-20”, the LDM
informed.